"Pura Livin" is a way of life!
Pura Livin is your passport to feel-good living—whether you’re chasing waves or chasing dreams.
Our Story
Welcome to Pura Livin – Where Lifestyle Meets Adventure
Our journey began with a deep love for Costa Rica—especially the Nicoya Peninsula, one of the world’s rare Blue Zones known for longevity, purpose, and well-being. After relocating from the fast-paced energy of New York City to a slower, sun-drenched life by the ocean in Jupiter, Florida, we found clarity, connection, and a deeper calling to share that lifestyle with others.
At Pura Livin, we’re all about living well, exploring deeply, and creating moments that matter. Inspired by the Pura Vida spirit of Costa Rica, our brand reflects a love for nature, adventure, wellness, and finding joy in the simple things. What began as a passion project—centered around feel-good fashion, accessories, and a relaxed lifestyle—has now evolved into something even more exciting: a full travel experience designed to help you live your best life, wherever your journey takes you.
Travel with Pura Livin
Whether you’re dreaming of a surf trip to Costa Rica, a relaxing cruise through the Caribbean, or a cultural escape to Europe, we’re here to help plan it all. Travel with Pura Livin is your personalized travel concierge—designed to take the stress out of planning and put the magic back into traveling.
We curate unforgettable vacations that fit your vibe—laid-back, adventurous, romantic, wellness-focused, or a little of everything. From tropical retreats and boutique stays to all-inclusive getaways and cruises, we handle the details so you can focus on making memories.
Our New Boho-Inspired Airbnb in Jacó, Costa Rica
As part of our travel journey, we’ve created a special space for you to visit. Nestled between jungle and ocean, our designer Airbnb in Jacó invites you to slow down, explore, and reconnect. It’s a home base for surfers, yogis, beach lovers, and anyone who craves the magic of Costa Rica. We offer local tips, tour recommendations, and everything you need to experience Jacó like a true insider.
Why Travel with Us?
We believe that travel should feel effortless and soul-filling. With firsthand experience, deep connections, and a passion for helping others explore the world, we’re more than just travel advisors—we’re your go-to guides for meaningful experiences that align with your lifestyle, wellness goals, and sense of adventure.
Let’s Stay Connected
Follow us on Instagram @puralivin and Facebook at Travel with Pura Livin for travel inspiration, wellness tips, Costa Rica gems, cruise ideas, and more. Whether you're planning your next getaway or dreaming about the one after that—we’re here for it all.
At Pura Livin, we’re not just a brand—we’re a way of life and your passport to living it fully. Let’s plan your next adventure, together.
— The Pura Livin Team
Give Back
Giving Back Is Part of the Journey
At Pura Livin, we believe that living well also means giving back. Supporting the communities and environments that inspire us is at the heart of what we do. That’s why we're proud to contribute to local causes in both Costa Rica and Florida—two places that shape our story and our soul.
Right now, we’re working on a project to provide WiFi and essential learning tools to a local school in the mountains right outside Jaco, Costa Rica, helping students access education and opportunity. It’s just one way we’re committed to uplifting the places and people that bring so much joy to our lives.
When you support Pura Livin, you’re part of something bigger: a movement to explore with purpose and give with heart.